Free build · £60/month to keep

LeadForge builds your business website for free.

LeadForge Websites is a founder-led UK website service for small businesses. The build costs you nothing, and you pay nothing while I'm making it. If you like it and want to keep it live, upkeep is £60 a month. If you don't, you owe nothing.

No card details. No contract for the build. Just a website to look at.

What it costs

Website build: £0 upfront
Standard upkeep: £60/month
Advanced / custom (rare): Priced with you

Most sites sit on the standard £60 a month. Only genuinely complex builds — an AI assistant, big automations, a member system — cost more, and we'd expect that for fewer than 5% of projects. Full detail on the pricing page.

How it works

Four steps, and the risk sits with me until you've actually seen your website.

1. Tell me about your business

A few details — what you do, who you serve, any photos or a logo. Five minutes is enough.

2. I build the site — free

I design and build the whole thing before you pay anything. No deposit, no invoice for the build.

3. You see a private preview

You get a private link to your finished website. Ask for changes as many times as you need.

4. Keep it, or walk away

Love it? It goes live and upkeep is £60/month. Not for you? You owe nothing for the build.

Why LeadForge

I'm Rafael. I build websites for small businesses in the UK — barbers, cafés, trades, groomers, small shops. Most quotes out there start at a few thousand pounds, which is silly money for a five-page site that just needs to look good and bring in calls.

So I flipped it: I build first, you look, and you only commit if it's genuinely worth keeping. You deal with me directly — not an account manager, not a ticket queue.

No upfront risk

The build is free. You judge the finished site, not a mockup.

Live quickly

Most sites are ready to look at within days, not months.

One person to talk to

Message me directly through your portal or by email.

Changes are normal

Ongoing tweaks are part of the monthly upkeep, not extras.

Simple pricing

Nothing to pay for the build. Ever. You only pay to keep a site you already like.

Full pricing detail

Website build

£0upfront

I design and build the whole site first. You only decide once you've seen it.

Full website designed and built for you
Nothing to pay for the build
Don't like it? You owe nothing
Private preview link before anything goes live

Start with a free build

Most people

Standard upkeep

£60/month

Only if you like the finished site and want to keep using it.

Keeping your website live and looked after
Photos, text, prices, pages and new sections
Design tweaks, fixes and ongoing improvements
Basically any ordinary website change you ask for

Start with a free build

Advanced / custom

Priced with youindividually

Only for genuinely complex builds — we'd expect this for fewer than 5% of projects, and we agree it before any work starts.

AI assistants, agents and large-scale AI automation
Complex automations and workflow engines
Member or account systems, advanced booking
Custom databases, marketplace or ecommerce logic
Multi-system integrations

Start with a free build

Want to see what your website could look like?

Send me a few details and I'll build it. If it's not right for you, that's genuinely fine — you won't owe a thing for the build.